Principles and Observations for Community-Based Tourism in the Kham Region
A team of international tourism, cultural resource, and community planning experts supported the University of Virginia, non-governmental organizations Machik and Winrock International, and Tibetan team members in the development of a community-based tourism plan for the Kham region. Undertaken over a 30-day period, the team visited several locations within the Ganzi Tibetan Autonomous Prefecture that represented a range of urban, small town, village, and rural agriculture destinations. Increased heritage tourism one factor in increased growth within the region highlighting the critical need for local management to support responsible community development, economic development, and the conservation and protection of unique tangible and intangible resources. Such responsible management is necessary for preserving fragile livelihoods, retaining religious traditions and practices, providing opportunities for education and awareness, and supporting a positive visitor experience. The overall objective of the project was to develop a framework plan that would enable sustainable community-led management of heritage places.